What Transport Teams Say
After Working With Us
We have worked with bus operators, airport transfer companies, and school fleet managers across Peninsular Malaysia. Here is some of what they have shared.
Back to HomeFeedback from Our Clients
Zulkarnain Ariff
Operations Manager · Selangor
"The Listening Visit gave us a written proposal that was specific to our own TMS, not a generic feature list. When we saw it, the team agreed immediately on two of the three suggestions. We did not expect that level of operational detail from an outside advisor."
April 2025
Norzahra Razali
Customer Service Head · Kuala Lumpur
"I was concerned the Drafting Pilot would confuse my customer service team, but the bilingual training was well-paced and the four-week support made a real difference. When outputs were off, we adjusted together. By week three the team was comfortable using the AI drafts as a starting point."
March 2025
Faridah Mat Nor
Director of Operations · Putrajaya
"We had looked at two AI platforms before engaging Permata Move. Both required system changes we were not ready to make. The Listening Visit helped us understand what we could do with what we already have. That was the most useful part — knowing what is worth pursuing and what is not."
April 2025
Hairudin Ismail
Fleet Manager · Johor Bahru
"The monthly brief under the Stewardship Retainer has become part of our regular management meeting. It keeps the AI assist from drifting — the output sampling catches things we would not have noticed ourselves. Worth the retainer fee for that alone."
April 2025
Salleh Kamarudin
General Manager · Perak
"The compliance aspect is something we had not thought through before. Permata Move flagged two areas where our planned AI use touched on APAD guidance that we had not read carefully. That alone made the Listening Visit worthwhile — we would rather know early."
March 2025
Wong Yoke Lin
Terminal Superintendent · Penang
"What I appreciated most was that the advisor actually sat at the dispatch counter during peak hours. That is not something consultants usually do. The proposals in the brief reflected what actually happens at 7 am, not what a process diagram shows."
April 2025
Three Operator Journeys
Intercity Operator · Selangor to Kuantan Route
Challenge
Customer enquiry volume during public holidays was creating a backlog that dispatchers were handling manually alongside route coordination. Response times slipped, and incorrect information was occasionally sent.
Our Engagement
A Listening Visit identified three repeatable enquiry types that suited an AI drafting assist. A Drafting Pilot followed. Integration was read-only; dispatchers confirmed each reply before sending. Bilingual training covered all three shifts.
Outcome
By week four of the pilot, the team reported that AI drafts were used as a starting point for around 60% of routine enquiries. Average review time per reply dropped noticeably. The operator continued with a Stewardship Retainer.
Airport Transfer Operator · Kuala Lumpur
Challenge
Route deviation logs were being compiled manually at the end of each shift. The process was inconsistent — some shifts produced detailed logs, others very brief ones. Leadership had no reliable way to spot patterns across weeks.
Our Engagement
The Listening Visit identified the deviation log compilation as a suitable candidate for AI summarisation. A scoped proposal was delivered within five working days, covering integration with the TMS export and the confirmation step required before submitting to management.
Outcome
The operator completed the Drafting Pilot and reported that AI-generated deviation summaries were consistent across shifts. Dispatchers spent less time on log compilation. A monthly brief from the Stewardship Retainer now tracks summary quality over time.
School Bus Fleet Operator · Petaling Jaya
Challenge
Parent enquiries about delays and route changes were arriving across multiple channels — phone, WhatsApp, and email. There was no consistent way to track which enquiries had been answered, and some parents received conflicting information.
Our Engagement
After a Listening Visit, we recommended a scoped AI assist for grouping and drafting responses to repeatable parent queries. Scope deliberately excluded non-routine situations. APAD guidance on parent communication obligations was checked before recommending the approach.
Outcome
The operator chose not to proceed with a pilot at that time, citing staff readiness. The Listening Visit brief was used internally to plan a phased approach over the following term. Permata Move provided a follow-up call at no additional cost six months later.
Contact Permata Move
Phone
+60 3 7841 6203Office
Menara MBSB,
Putrajaya
Hours
Mon–Fri
8:30 am – 5:30 pm
Numbers From Our Practice
18+
Operators Consulted
4.8
Average Client Rating
100%
Written Engagement Briefs
3
Active Retainer Clients
Want to talk about your operations?
Get in touch for a brief conversation. No agenda beyond understanding what you are working with and whether a Listening Visit would be useful.
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